…back to work.
I took a break from the blog and most work in general for two weeks, and it was the longest break from my crafting business I’ve had in 8 years.
I thought it would re-charge my batteries as well as give me a chance to finish organizing my work space as well as my thoughts on my business direction for 2015.
I was right! It did. I’ll write more about my reflections on what I need to change for 2015 – and observations from my first year of blogging – in a later post.
But today I want to share my reflections on the high points of my blog last year. Here are the SewMcCool top posts of 2014 – and some thoughts on why I think they succeeded.
This project was popular for numerous reasons. The first – I think it had an eye-catching set of photos in colors that look great online. We craft with our eyes first! Also, this post was successful because, let’s face it, we love to make bags. And this was a pretty simple bag with full instructions, and everyone loves a tutorial with a complete set of well-photographed and accurate instructions.
We all love to share our funny stories about things people have asked us to sew. This post became viral because it’s common to all of us – we can all find at least one of these 6 things that have happened to us. Posts that bind sewists to each other tend to be pretty popular in general!
This post succeeded because it shared something that we’ve talked about behind the scenes but don’t really like to say to anyone other than our closest friends and relatives…we have biases, but most of us try to get over them. Also, to my knowledge, no one else had written on this topic before. (But as a hint to a post I’ll write later this week – even if a post on a similar topic *had* been written before, it doesn’t mean the blogger is copying or trying to ride the coattails of another blogger’s success. Not all popular or “good” posts are the most original or first ideas ever written. But I think in this case, *this post* was among the first on this topic). It resonated with men and women.
Ribbon sculptures are fun and quick projects that don’t involve sewing to look fabulous. They feel attainable. Not every person wants to sew in a zipper or create couture garments, but they want something fun to make. This post fit the bill at the right time.
It’s fun to try to sew using different materials. There are a lot of popular laminated fabrics out there, but some can be hesitant to use them. This post showed how with just a few adjustments, anyone can sew with laminated fabrics and make fun bags and other projects.
These were the most popular posts in terms of either traffic or comments/engagement for me this year. Did you have a favorite post? And if you’re a blogger, did you notice a similar trend for your most popular posts?
Deanna McCool writes for sewmccool.com. To make sure you don’t miss a post, please follow SewMcCool by e-mail (the link is at the top of the right-hand column) or join me on BlogLovin’ – the button is just below the e-mail feed box! 🙂